Job Summary 

We are seeking an experienced Digital Marketing Expert to develop and implement digital marketing strategies that drive engagement, lead generation, and brand visibility. The ideal candidate will leverage modern marketing tools, analytics, and creative approaches to optimize campaigns and achieve business goals.

Responsibilities

• Develop, execute, and manage digital marketing campaigns across channels including SEO, SEM, social media, email, and display advertising.
• Monitor, analyze, and optimize campaign performance using digital analytics tools.
• Create engaging content for websites, social media, and marketing campaigns.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Collaborate with internal teams to align marketing strategies with business objectives.
• Implement and manage marketing automation tools and CRM systems.
• Track and report key performance indicators for campaigns.
• Stay updated with digital marketing trends, technologies, and best practices.

Requirements

• Minimum 4 years of experience in digital marketing or related roles.
• 16 years of education in Computer Science, IT, Marketing, or related field.
• Strong knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with Google Analytics, Google Ads, Meta Ads Manager, and marketing automation tools.
• Experience in campaign planning, execution, and reporting.
• Ability to analyze data and derive actionable insights for strategy optimization.
• Excellent communication, presentation, and creative skills.
• Knowledge of branding, digital trends, and online customer engagement strategies.
• Certifications such as Google Ads, Google Analytics, HubSpot, or Facebook Blueprint are a plus.