Job Description:

Join Dopasi Foundation: Where Impact Meets Accountability

At Dopasi Foundation, we are on a mission to create tangible, lasting impact, and we are looking for individuals who thrive in high-accountability, high-impact environments. Our culture thrives on a shared commitment to innovation, integrity, and an unwavering dedication to creating tangible, lasting change. Working with us requires resilience, adaptability, and the courage to take full ownership of your role in driving meaningful progress, even in the face of challenges. If you’re ready to hold yourself to the highest standards, then take the next step and explore this opportunity.

Scope of Work

The scope of work for this role involves planning and executing digital marketing and social media campaigns to raise awareness about DOPASI Foundation’s initiatives and engage supporters. This includes creating and managing mission-aligned content across platforms like Facebook, Instagram, and LinkedIn, as well as coordinating digital advocacy efforts around key programs, partnerships, and global observance days. The role also entails monitoring campaign performance using analytics tools to optimize engagement and reach, collaborating with program and communications teams to craft compelling impact stories and donor communications, and ensuring all digital content aligns with the Foundation’s voice, values, and ethical storytelling standards. Additionally, the role requires staying updated on digital trends and social justice narratives to expand the Foundation’s digital presence, along with supporting regular website content updates to reflect ongoing projects and calls to action.

Who should apply:

This role is for someone who want to build a legacy of impact. Someone who is eager to shape public narratives, drive digital engagement and mobilize online communities in support of our mission. If you are passionate about social justice, energized by storytelling, and takes full ownership of outcomes, we want you here.

Core Responsibilities:

• Develop and execute impactful digital marketing and social media campaigns to raise awareness about DOPASI Foundation’s initiatives, mobilize supporters, and promote key projects that empower marginalized communities.
• Create, schedule, and manage engaging, mission-driven content for platforms such as Facebook, Instagram, LinkedIn, and others, highlighting DOPASI Foundation’s work.
• Coordinate digital advocacy campaigns for key initiatives, including program awareness, partnerships, community outreach, and global observance days (e.g., World Health Day, International Women’s Day), ensuring alignment with DOPASI’s mission and goals.
• Monitor and report on campaign performance through analytics tools, providing insights to optimize reach, engagement, and supporter action for ongoing and future initiatives.
• Collaborate with program and communications team to craft compelling narratives, impact stories, and donor communications that resonate with target audiences and showcase the Foundation's achievements and progress.
• Ensure all digital content aligns with the Foundation’s voice, mission, and ethical storytelling standards, adhering to DOPASI’s core values and ensuring responsible representation of the communities served.
• Stay up to date on digital trends and relevant social justice movements, identifying new opportunities to amplify DOPASI Foundation’s advocacy work and expand its digital presence.
• Support website content updates to ensure that all online platforms reflect the latest projects, initiatives, and calls to action from the Foundation.

Results Expected

• Increased awareness, reach and engagement through digital platforms by 25% within the first 6-months.
• Created and managed high-impact content across Facebook, Instagram, LinkedIn, and other relevant platforms to promote DOPASI’s mission and programs.
• Successfully coordinated digital advocacy campaigns tied to key initiatives and global observance days, leading to increased public participation and donor interest.
• Monitored, analyzed, and optimized campaigns using performance analytics tools, with actionable insights driving continuous improvement.
• Developed and published compelling narratives that showcased DOPASI’s community impact and influenced stakeholder engagement.
• Maintained strict alignment of all digital content with DOPASI’s voice, values, and standards.
• Proactively tracked digital trends and leveraged timely opportunities to expand DOPASI’s online presence and footprint.
• Regularly updated website content to reflect active initiatives, partnerships and calls-to-action, resulting in higher user engagement and visibility.

Educational & Experience Requirement 

The individual holding this position shall possess the following:

• Bachelor's degree in Communications, Marketing, Development Studies, or related field.
• 3+ years of experience in social media management or digital marketing, preferably in the NGO, and nonprofit.
• Strong understanding of digital tools and platforms: Meta Business Suite, Google Ads/Analytics, Canva, etc.
• Proven track record in running successful cause-based campaigns and audience engagement strategies.
• Excellent writing skills with the ability to adapt tone for different audiences (beneficiaries, donors, partners).
• Ability to work both independently and collaboratively in a mission-driven, fast-paced environment.
• Knowledge of ethical storytelling and inclusive communications is a strong advantage.
• Strong commitment to integrity and inclusivity.
• Excellent communication skills in English and Urdu.

Compensation

Competitive salary + Performance-based increments

Growth Opportunities

Path to senior roles based on performance

OUR CORE VALUES

At Dopasi Foundation, our core values are the foundation of our work and the driver of every impact we create. The right candidate will not only understand and appreciate these values but will embody them daily, recognizing why they are essential to the success and integrity of our mission.

Liberty & Justice

We are committed to ensuring every individual’s right to access equitable healthcare and opportunities. We strive to eliminate stigma, systemic barriers, and disparities in healthcare, working to make a healthier, fairer society a reality for all communities we serve. 

Integrity

Integrity guides our actions, demanding honesty, transparency, and accountability in all we do. We believe in doing what’s right, especially when it’s difficult, as we build trust within our team, communities, partners, and donors. Integrity drives us to uphold our promises and remain dedicated to impactful, ethical work.

Diversity

Diversity is our strength, enhancing our perspectives, solutions, and resilience. We actively seek out and value different backgrounds, voices, and insights, knowing they lead to richer solutions. By embracing diverse viewpoints, we respect and serve each community with empathy and inclusivity.

Kaizen

Kaizen (continuous improvement) fuels our pursuit of excellence. We believe in always striving to be better, learning from successes and setbacks alike. This commitment to growth keeps Dopasi agile and effective, ensuring that we adapt, improve, and drive even greater impact in the communities we serve.